Has Tesco’s change confirmed apps will replace loyalty cards?

Written by Jason Nesbitt Topics: App User, BID, Blog

The recent decision of Tesco to cut some of its Clubcard rewards led to a BBC article asking ‘are the days of loyalty cards numbered?’ The BBC Business piece claims experts believe the move is part of a wider change in a movement away from physical loyalty cards, but that the backlash against Tesco’s move proves shoppers[…]


The Future of Loyalty is Mobile

Written by Jason Nesbitt Topics: App User, BID, Blog

It is a long known fact that Loyalty Schemes are proven to work considering 81% of consumers are more likely to continue doing business with brands that offer loyalty programs (Bond). However – with changing consumer preferences one cannot ignore the desire for the schemes to integrate with mobile. After all, we now use our[…]


LoyalFree Win Runner Up at NatWest Great British Entrepreneur Awards

Written by Jason Nesbitt Topics: BID, Blog

Last week East Midlands based LoyalFree won runner up at the 2017 NatWest Great British Entrepreneur Awards in the Start Up Entrepreneur of the Year award. LoyalFree beat off some tough competition with over 1000 businesses entering the awards nationally across the wide range of categories. The Birmingham awards took place on Thursday 16th November at the Egbaston Stadium presented by Oli Barrett with co-host[…]


Top 5 Takeaways From The #GBEAScale Conference

Written by Jason Nesbitt Topics: BID, Blog

On Monday 20th November, 155 Bishopsgate London played host to the GBEA Scale Up Conference, opened by Oli Barratt as a follow up event to the well established Natwest Great British Entrepreneur Awards.  We were thoroughly delighted to be awarded runner-up in the prestigious awards within the Start-Up Entrepreneur category last week and the conference was a[…]


Market launches discount loyalty app LoyalFree

Written by Jason Nesbitt Topics: App User, BID, Blog

On Wednesday 11th October, Loughborough’s Farmers Market became the first ever UK market to launch a digital discount and loyalty card scheme. The scheme was be launched at the specialty market which showcases a range of local organic food and drink on the second Wednesday of every month in Loughborough Market Place. This article is based on[…]


LoyalFree Announced as Finalists for 3 Prestigious Awards

Written by Jason Nesbitt Topics: BID, Blog

It’s all go at the LoyalFree HQ as we celebrate our recent shortlisting for 3 prestigious awards across the country; the Leicester Mercury Women in Business, The Natwest Great British Entrepreneur and the Best Business Women awards. The scary part is that we need to dig deep into our wardrobes to find something smart to[…]


LoyalFree Shortlisted for the 2017 NatWest Great British Entrepreneur Awards

Written by Jason Nesbitt Topics: BID, Blog

It has just been announced that East Midlands based LoyalFree has been shortlisted for the 2017 NatWest Great British Entrepreneur Awards in the Start Up Entrepreneur of the Year award. LoyalFree beat off some tough competition in order to make the regional shortlist, with over 1000 businesses entering the awards nationally across the wide range of categories. Now in its[…]


Best Business Women Awards 2017 Finalists announced

Written by Jason Nesbitt Topics: BID, Blog

Information About the Awards The Best Business Women Awards have announced their finalists today for 2017. The business world is full of talented and dedicated female entrepreneurs who not only run successful businesses but in many cases also juggle the needs of their families. The Best Business Women Awards are designed to recognise the achievement of those[…]


New Digital Loyalty App is launched for Loughborough

Written by Jason Nesbitt Topics: App User, BID, Blog

Love Loughborough BID are excited to announce the launch of a co-branded digital app for local businesses in partnership with local entrepreneurs, Sophie & Jason of LoyalFree. LoyalFree is a mobile phone app loyalty scheme which is used to collect rewards at local independent and national businesses, allowing businesses to gain from customer analytics and[…]


LoyalFree Featured in Tech City UK’s 2017 Tech Nation Report

Written by Jason Nesbitt Topics: BID, Blog

The Tech Nation 2017 report captures the pulse of the UK tech sector The report cites Leicester as “buzzing with digital tech innovation” and points out the city’s Cultural Quarter is being “transformed into a hub for creative and digital tech startups“. The University of Leicester’s award-winning data centre and De Montfort University’s Innovation Centre[…]